The Big Three: Why Here?
The second critical question your application needs to answer is why this specific law school makes sense for you.
You Do Have a Reason For Applying, Don’t You?
Let’s be realistic – most people are simply applying to the most highly ranked schools they think they can get into, with little regard for the attributes of individual programs.
This is generally a non-ideal strategy for picking a school, so I’m sure you have a very clear idea why you’re applying to each school. Right? Naturally. You’d be well advised to discuss your rationale in detail.
Every School Wants to Feel Special
Even if you don’t really know why you’re applying to a particular school, however, you’re going to have to fake it. Every school wants to think that they’re unique, and uniquely desirable. You can use this vanity to your advantage by discussing why specific aspects of the school appeal to you as an applicant.